When someone lands on your website, one of the first things they look at is the website copy. Your copy needs to quickly and clearly communicate what you offer, otherwise visitors can lose interest fast and leave your site. The words on your website need to inform visitors and build rapport and trust. Here are… Keep Reading
In 2020, Facebook has remained a top social media platform, used both by individuals and businesses. Facebook advertising has also grown in popularity as businesses have realized its power for creating brand awareness and attracting new customers. Facebook ads provide the ability to specifically target audiences. The platform has also become popular for selling online… Keep Reading
Instagram has become one of the most popular social media platforms. People especially enjoy sharing their photos in this space. It has also become a top way for businesses to promote images of their brand and to interact with their audiences. According to Facebook data, a vast majority of people on Instagram follow a business… Keep Reading
Facebook ads can be a great way to create brand awareness for your business and sell more of your products and services. However, people are often unsure about how to scale Facebook ads. Scaling ads properly will help you to reach your business goals faster. In this article, we explore this topic. There are two… Keep Reading
As online technologies and search techniques change, some copywriting rules change as well. But there are also some best practices that remain the same, year after year. Here are our SEO copywriting rules for 2020. How to Create Effective Copy for Your Target Audience Use Related Search Terms Using search terms related to your content… Keep Reading
