Top Ways to Offer Free Shipping for Your E-commerce Business
Many online stores are offering free shipping these days because it can dramatically increase sales and reduce abandoned cart rates. But before you offer the free shipping option, it is important to understand whether or not it is right for…
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7 Tips for Creating the Perfect Sales Page
The layout and appearance of your sales page can significantly impact the amount of sales that you make, so it is important to consider the best design for your page, to test to see what works, and to make adjustments…
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Four Facts You Need to Know About Product Recommendations – via Econsultancy
According to a study performed by Econsultancy: “product recommendations are responsible for an average of 10%-30% of ecommerce site revenues.” If your website is not providing product recommendations, you could be losing out on a nice chunk of revenue. But…
Keep ReadingInfographic: Saving Your Site from Cart Abandonment
Are your customers making it through your online checkout process successfully or are they abandoning their orders before completion? By making sure you’ve optimized your cart with features including clear call-to-action buttons and easy to locate security and help information,…
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Transactional Email Best Practices for Ecommerce Business – via iMedia Connection
Are you making the most of your transactional emails? Whenever an individual takes an action on your website such as signing up for an email newsletter, placing an item in their shopping cart, or making their first purchase, you’ve got…
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There’s a Good Chance Google Is Rejecting Some of Your Products Right Now – via Search Engine Watch
Way back in June, Google Shopping announced changes to their feed specifications. This meant that you had until September 30th to make these required changes or your products could stop showing up in Shopping search results. If you haven’t taken…
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Infographic: 9 Data Sets Every E-commerce Company Should Measure
There are many different metrics to look at when analyzing the success of an online business. For example, what percentage of your site visitors are mobile? Depending on whether you have a large or small percentage of mobile visits can…
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Boost E-Commerce Sales In 7 Steps
There are seven tricks to building a powerhouse e-commerce website that will increase your potential for sales conversion and website traffic. Whether you’re just starting out, or updating an existing website, increase your sales exponentially by making some adjustments and…
Keep ReadingInstant.ly Article: Market Research Helps E-Commerce Firms Get Their Share of 2012’s $8 Billion Halloween Consumers Spend
Posted on October 12, 2012 by Elizabeth A. Can understanding the major trends in Halloween spending help e-commerce firms get more sales this Fall? You bet. Anyone involved in a retail business knows that seasonal effects are important. E-commerce companies…
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More About Our Santa Barbara Marketing Company
Mission Web Marketing, a Santa Barbara marketing company, offers a variety of web marketing services for local and national businesses. Our Santa Barbara marketing company provides dozens of companies across the nation with search engine optimization, pay-per-click advertising and website…
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