In a report by Merkle, it was revealed that 84% of online shoppers are influenced by reviews. The same report stated that the majority of ad clicks for brands come via Google Shopping ads. These ads can be very effective. Here are a couple of case studies: A brand saw a 272% return on ad spend when… Keep Reading

When it comes to maximizing your holiday sale plans, it takes weeks of strategic planning before target dates approach. In this article, you will find the top 5 holiday shopping statistics that will assist you in profiting the most out of this busiest season: 1.  40% of Online Sales are Predicted to be Made via… Keep Reading

Most copywriters get so involved in writing accurate and wordy product descriptions that they forgot their main purpose: to make an actual sale. So how can you convince customers to buy from you just by reading your product descriptions? Here are five effective tips for writing product descriptions to get sales: 1. Answer the “Five… Keep Reading

As you decide which way to go in your e-commerce web design, there are three things you need to consider: features, budget and time. Features The features you need for your e-commerce business is the biggest factor in deciding whether to use an open-sourced platform or to build your own custom solution. Advantages of open-sourced… Keep Reading

Your e-commerce product page design is one of the most essential elements in your online store. Think of all the instances where a prospective customer might land on your product page, such as directly from a search engine, after browsing through your shop, or after clicking through a paid ad. Hence, your product page should… Keep Reading