Social Media Marketing

Paid Social Builds Brand Equity & Brand Value

Paid Social ads are playing a key role in online branding, marketing, and sales campaigns. Paid Social lets you share your story, engage your audience, create increased brand awareness which strengthens brand perception (Brand Equity).

Paid Social used as part of your long-term marketing mix contributes greatly to your customer retention, revenue growth and company value (Brand Value).

Contact us for a free Paid Social campaign(s) review or planning session


Paid Social Customized Advertising Program

Since no two companies are alike, we offer customized social media packages for each of our clients. First, we review your current social media initiatives and provide you with an in-depth analysis. Next, a detailed social media strategy is created to launch your social media efforts, or take your existing social media campaigns to the next level…and beyond!

Paid Social Engages Your Target Audience

When it comes to building your brand, social media is an important channel for connecting with your target audience. With this in mind, our Paid Social ads are invaluable tools to help you enhance your existing organic SEO and overall brand marketing strategies. If you build an engaging social media presence, people are going to engage with and share your content, extending your brand reach, and strengthening brand perception.

Below are Some of the Social Media Services We Offer:

  • Facebook Ads

    Because Facebook is one of the world’s most popular websites, having a company presence on the site is important. We’ll help you develop a custom Facebook landing page and arm you with a detailed strategy to generate more visibility and brand awareness. We can also help you with content creation, advertising, and application integration.

  • Twitter Ads

    We can help you setup a Twitter account as part of your social media strategy. We can also provide content creation, application integration, and development as needed.

  • LinkedIn Ads

    We can help you add this important business networking website to your social media strategy. From account setup to providing you with a detailed engagement strategy, we make participating on Linkedin, easy!

Social Media Marketing Blog Posts

writing copy for facebook ads

How to Write Facebook Ad Copy that Converts

By mission

Knowing how to write Facebook ad copy that converts is one of the keys to success with Facebook ads. Writing great copy includes doing research…


Creating Instagram Stories Ads for Your Target Audience

By mission

Instagram stories ads are fast becoming a popular way to advertise on Instagram. They currently have less competition than regular feed ads and can also…


How to Plan a YouTube Video Creation Strategy

By mission

Making successful YouTube videos is a process that can involve several stages. Some of these include finding topics for your videos, researching similar videos, adding…


To work with Mission Web Marketing, is an absolute must. Not only are their professionalism and expertise unparalleled, but, since working with them, our online bookings have literally doubled! What better endorsement could one possibly give?


Judy Hudson
Managing Director
Hotel Cheval

Santa Barbara Maritime Museum

From online exhibits, auctions, and art shows, to an eCommerce storefront and online event registrations, Mission Web Marketing has been instrumental in taking our website to the next level and beyond. They also helped us get through 2020, during the Coronavirus when the museum was closed to the public and we were forced to move all of our activities into an online virtual format. We are thankful for their assistance and look forward to working with them for years to come.


Greg Gorga
Executive Director
Santa Barbara Maritime Museum


I have worked with Mission web marketing for the past 10 years and they have developed and overhauled our 3 successful eCommerce websites at,, and It is always a pleasure to work with their professional team lead by Eric Petersen. They listened to our needs and learned a lot about our complicated business models and they have been successful in delivering everything we need and more.


Joost Bongaerts


 I’ve worked with Mission Web as a vendor on several projects and as a collaborator on others. I always recommend them to clients and I am very happy with the results. They are amazing at PPC & SEO. Super responsive, very accountable and they get results.


Ken Sterling
Executive Vice President
BigSpeak Speakers Bureau


In the world of SEO and Internet Marketing it is rare to find a company with such integrity and a company that really knows the field of Internet Marketing inside and out. Before we found Mission Web Marketing we had been through the gamut, from individuals to large expensive SEO companies who promised us the world and delivered practically nothing – except large fees. What a relief to find Mission Web Marketing! Their work is top notch, their rates are very fair and the results are fantastic.


Rebecca Jennings
Hips and Curves


Mission Web Marketing has taken our online marketing to the next level. Their creative, thoughtful and attentive services have improved our overall market presence and generated substantially more revenue for our company. For that we are most grateful!


Bruce Boring
The California Wine Club


I have been working with Mission Web Marketing in Santa Barbara for over a decade and they have kept my company at the cutting edge of web marketing world. I found it is key to find one company that encompass all areas of website work which is what I receive when I work with Mission Web Marketing.


Skip Abed
Owner & President
Santa Barbara Sailing Center


We have had the pleasure of working with Eric Petersen and his expert crew at Mission Web for 6 years, on a variety of projects - large and small. Regardless of scale or budget, we consistently receive quality work on time and on budget, with creative solutions, attention to detail, and good communication. An added bonus is Eric’s patience and understanding of the creative process!


Jane & Bob Engelsiepen
View Studio


The great team of professionals at Mission Web Marketing in Santa Barbara exceeded our expectations for a new, mobile friendly site with great SEO. The team provided eye catching creativity and ‘user friendly’ functionality and delivered a website better than we hoped for. Their attention to detail allowed us to launch our site in the middle of our busiest season with no down time and an immediate increase in business!


Kathy & Fred Hershman
Celebration Cruises of Santa Barbara