With the rise of E-Commerce comes the unfortunate demise of the traditional Mom and Pop storefronts that have defined small tourist towns like the charming Danish-inspired village of Solvang. For decades, Renaissance Antiques proprietors Julie and Ron Palladino have hosted thousands of tourists in their Solvang antique gallery, home to lovely one-of-a-kind quality antiques, collectibles and fine art. The challenge their business presented is that each item in their store is unique, resulting in a revolving door of products to maintain. The solution came in an online catalog that provided users with the opportunity to inquire about a product rather than adding to a cart only to find that it was no longer available.
A photo gallery with zoom functionality and video capability allows the user to view high-quality photos, getting them as close as possible to feeling like they are in the store. The Wish List is a great tool for helping users save their favorites in order to find their way back to them later.
For the client, the best part was the ability to maintain their site on their own due to a super functional and user-friendly WordPress backend.