About Us
Mission Web Marketing was founded in Santa Barbara nearly two decades ago. From the beginning, we have helped our clients cost-effectively increase website traffic, conversions, and sales. Our secret sauce is that each team member has over 20 years of deep digital marketing and web design experience. We have worked with hundreds of companies and delivered outrageous customer experiences for our clients.
we provide business & Marketing solutions
for your digital world
What started with a couple of hungry marketing pros and some clever tech nerds has become a small, nimble team of some of the best, most experienced digital developers and marketing specialists around. All of us are committed to our clients’ online success in the rapidly changing digital landscape. We truly believe that our passionate commitment to your business's success sets us apart from our competitors.
Put simply, we focus on creating best-of-breed online experiences for our customers, then we promote them to drive more traffic and generate more sales. We then meticulously measure the results of our work to track growth, campaign performance, and profitability. If you’d like to know more, contact us today for a free web marketing review and consultation.
Our Team
We are not just digital marketers and web developers, but also experienced business consultants who can help integrate your marketing, sales, operations, and financial systems in ways that you had not thought possible.
Eric Petersen
Eric is the founder and president of Mission Web Marketing, where he oversees day-to-day company operations. Eric has eaten, lived, and breathed all aspects of web development and web marketing since the very first commercial web browser launched, more than 15 years ago. Eric has performed a variety of Internet functions, ranging from highly creative to highly technical and he has been in charge of web development and Internet marketing for several large direct marketing and catalog companies including Magellan’s Travel, The Territory Ahead, and Maps.com.
Eric is considered an authority on e-commerce, web development, and Internet marketing and he has spoken at several Internet conferences, both here in the United States and in Europe. When he’s not working, Eric enjoys being outdoors hiking, biking, skiing, and sailing with his family.
Tom Sullivan
Tom is the director of search marketing at Mission Web Marketing, responsible for all pay-per-click sales and marketing strategy and execution. Tom has over 20 years of experience in all phases of traditional and online marketing, working for software, technology and consumer companies. He also spent over 10 years managing product lifecycles with full P&L responsibility which gives him a unique perspective in shaping effective profit-driven programs for our partners.
When not working he and his wife enjoy searching for retirement locations. Beach communities of North Carolina, South Carolina and California are on the short list. The search continues….
Oleh Kolesnyk
Oleh is an extremely talented web developer and designer from Drohobych, Ukraine. Bringing over 15 years of experience with high-end web development and multimedia programming to our team, Oleh is our go-to-guy who doesn’t let the huge time difference affect his commitment to availability. His specialties include front-end web development, cascading style sheets (CSS), database development, PHP, MySQL and so much more!
Oleh is a true professional who is passionate about web technology and he is motivated by the desire to conquer the most technical of challenges. When Oleh is not working, he enjoys fitness, listening to music, and spending time with his family. Oh, and he loves his Harley. Awesome!
Fred Sherman
Fred Sherman, aka “Freddie”, is a high-level Creative Director with more than 25 years of creative development and marketing experience. Fred has managed creative marketing departments and serviced many top client accounts, including Coca-Cola, Quiksilver, Puma, Target, Mattel, AT&T, Disney, DreamWorks, FOX, and many others. We quiver in awe at his feet.
Fred’s background is in graphic design, illustration, animation, marketing & advertising strategy. He has developed top-notch creative for many retail brands and developed the corresponding online/mobile experiences. Fred is also a UI/UX guru with extensive knowledge in the areas of visual communication as well as practical direct response marketing expertise. He has developed many successful marketing campaigns, brand identities, product launches, web, and mobile builds, and currently consults with Los Angeles Department of Transportation and Los Angeles Metro. We’re darn lucky to have him on the team.
Denise Sandoval
Denise is a Santa Barbara–based accounting professional who loves living life along the coast. When she's not reading or exploring her interests in geography and architecture, you’ll usually find her walking the beach with her Pekingese, Crumb, discovering new corners of their city together. She's a fan of pop culture, live music, volunteer work and good espresso. Denise is grateful for the work she does and the inspiring business owners and foundations she's worked alongside as she grows in her career.
News & Press
Introducing Glacier Institute
Several months ago, we were engaged by Glacier Institute in Columbia Falls, Montana, to redesign their website and to provide them with extensive search engine…
Santa Barbara Maritime Museum Sets Sail With a New WordPress Website
We recently designed and launched a new cutting-edge WordPress website for the Santa Barbara Maritime Museum, and by all accounts, the client and team are…
Mission Web Marketing Launches New Website for Bartlett, Pringle & Wolf
As the owner of an Internet marketing agency, it’s strange that I rarely take the time to toot our own horn (I’m actually surprisingly introverted).…
How to Write Website Copy that Engages
When someone lands on your website, one of the first things they look at is the website copy. Your copy needs to quickly and clearly…
SEO Copywriting Rules for 2023
As online technologies and search techniques change, some copywriting rules change as well. But there are also some best practices that remain the same, year…
Moving Santa Barbara Airbus to a New Design
It’s always fun for us when we get to work with local businesses within our community. That’s why we jumped at the opportunity to help…
How to Plan a Webinar for Your Business
Knowing how to plan a webinar and deliver it to your audience can be a major key to growing your business. There are many benefits…
How to Write Facebook Ad Copy that Converts
Knowing how to write Facebook ad copy that converts is one of the keys to success with Facebook ads. Writing great copy includes doing research…
Creating Instagram Stories Ads for Your Target Audience
Instagram stories ads are fast becoming a popular way to advertise on Instagram. They currently have less competition than regular feed ads and can also…
Before working with Mission Web Marketing, we were nearly impossible to find on Google. Now, we're ranking in the top search restults for most of our key phrases. Our newly designed website is highly functional, beautiful, and putting money in the bank. We owe a ton to the amazing team at Mission Web Marketing! Not to mention, they are cool humans to spend time with.
Anthony Nelson
Executive Director
Glacier Institute
Mission Web Marketing has been instrumental in taking our website to the next level and beyond. We are thankful for their assistance and look forward to working with them for years to come.
Greg Gorga
Executive Director
Santa Barbara Maritime Museum
Working with Mission Web Marketing is always a such a wonderful experience! They are incredibly responsive and always go above and beyond to meet our needs. I highly recommend Mission Web Marketing for their exceptional website design, development, and SEO services!
Bonnie J. Zappacosta
Marketing Director
Bartlett, Pringle & Wolf, LLP
I’ve worked with Mission Web as a vendor on several projects and as a collaborator on others. I always recommend them to clients and I am very happy with the results. They are amazing at PPC & SEO. Super responsive, very accountable and they get results.
Ken Sterling
Executive Vice President
BigSpeak Speakers Bureau
To work with Mission Web Marketing, is an absolute must. Not only are their professionalism and expertise unparalleled, but, since working with them, our online bookings have literally doubled! What better endorsement could one possibly give?
Judy Hudson
Managing Director
Hotel Cheval
In the world of SEO and digital marketing it is rare to find a company with such integrity and a company that really knows the field of digital marketing inside and out. What a relief to find Mission Web Marketing! Their work is top notch, their rates are very fair and the results are fantastic!
Rebecca Jennings
CEO/Founder
Hips and Curves
Mission Web Marketing has taken our online marketing to the next level. Their creative, thoughtful and attentive services have improved our overall market presence and generated substantially more revenue for our company. For that we are most grateful!
Bruce Boring
Proprietor
The California Wine Club
I have been working with Mission Web Marketing in Santa Barbara for over a decade and they have kept my company at the cutting edge of web marketing world. I found it is key to find one company that encompass all areas of website work which is what I receive when I work with Mission Web Marketing.
Skip Abed
Owner & President
Santa Barbara Sailing Center
We have had the pleasure of working with Mission Web Marketing for the past several years on a variety of projects - large and small. Regardless of scale or budget, we consistently receive quality work on time and on budget, with creative solutions, attention to detail, and good communication.
Jane & Bob Engelsiepen
View Studio